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What’s Your Unique Selling Proposition?

Saturday, January 8, 2022   /   by Zdenek Tronicek

What’s Your Unique Selling Proposition?


This is a very critical part of the process of growing a Super Profitable Sales Team Business. Your USP addresses a very important prospect issue – it answers the question: “Why should I do business with you?” You must have a very good answer to this question.

If someone asked you what made you different from all the other real estate agents in your marketplace – in other words, why they should choose you to buy or sell a home versus all other options – what would you say to them?

  • Could you give them a compelling and convincing answer in 60 seconds or less?
  • Would what you say elicit a response from them of: “Wow, how do you do that?”

Chances are your answer to both these questions is no, because the fact of the matter is, most real estate agents don’t know what a USP (Unique Selling Proposition) is let alone have one. Sometimes, even if agents have a USP that they communicate in one-on-one situations (such as a listing presentation), they don’t communicate it effectively to the masses in their marketing efforts. And yet, if you don’t promote a compelling USP, you’re not setting yourself apart from all of the other realtors in your marketplace.

To better help agents who seriously want to grow their real estate business, please read this article featuring Your Home Sold Guaranteed Realty CEO Rudy Lira Kusuma at the California Gazette – https://cagazette.com/rudy-kusuma-on-developing-a-real-estate-empire-that-bears-a-strong-name/

Your Home Sold Guaranteed Realty Agents and Brokers are selling homes at the highest level – in the trenches and out front on what works and what does not – committed to helping you over deliver on service and results!

Whether you are fresh out of college, want to pursue a new career in real estate, or an industry veteran – you will achieve higher levels of success faster at Your Home Sold Guaranteed Realty! We Guarantee It!

High-Level Career Opportunity

Real Estate Agents, Discover More About YHSGR Freedom!

Zdenek Tronicek
DRE 02062603
Your Home Sold Guaranteed Realty
website for agents is www.AgentsFreedom.com

Your Home Sold Guaranteed Realty
Zdenek Tronicek
22342 Avenida Empresa
Rancho Santa Margarita, CA 92688
DRE# 02062603

Based on information from California Regional Multiple Listing Service, Inc. as of April 23, 2024. This information is for your personal, non-commercial use and may not be used for any purpose other than to identify prospective properties you may be interested in purchasing. Display of MLS data is usually deemed reliable but is NOT guaranteed accurate by the MLS. Buyers are responsible for verifying the accuracy of all information and should investigate the data themselves or retain appropriate professionals. Information from sources other than the Listing Agent may have been included in the MLS data. Unless otherwise specified in writing, Broker/Agent has not and will not verify any information obtained from other sources. The Broker/Agent providing the information contained herein may or may not have been the Listing and/or Selling Agent.
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