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Set Yourself Apart From The Competition And Market-Proof Your Real Estate Business

Wednesday, February 9, 2022   /   by Zdenek Tronicek

Set Yourself Apart From The Competition And Market-Proof Your Real Estate Business

Having a Unique Selling Propostion (USP)

Set Yourself Apart from the Competition and Market-Proof Your Real Estate Business


Discover the 6 Criteria Your USP Must Incorporate If You Want a Super Profitable Real Estate Sales Team Business

When a Potential Lifetime Customer Asks….

“Why should I list my HOME with you over and above any other agent or option?”

I have discovered that most real estate agents do not know what a unique selling proposition is or means. Having a USP is a critical part of the process to growing your Real Estate Sales Team Business. Your USP addresses a very important prospect issue – it answers the question: “Why should I do business with you?” When a prospect comes to you with this question, you must have a WOW answer!


If someone asked you what made you different from all the other real estate agents in your marketplace – in other words, why they should choose you to buy or sell a home versus all other options – what would you say to them?


  • Could you give them a compelling and convincing answer in 60 seconds or less?
  • Would what you say to elicit a response from them like, “Wow, how do you do that?”


Chances are your answer to both these questions is no, because the fact of the matter is, most real estate agents don’t know what a USP (Unique Selling Proposition) is let alone have one. Sometimes, even if agents have a USP that they communicate in one-on-one situations (such as a listing presentation), they don’t communicate it effectively to the masses in their marketing efforts. And yet, if you don’t promote a compelling USP, you’re not setting yourself apart from all of the other realtors in your marketplace.


To better help agents who seriously want to grow their real estate business, we have prepared a FREE special report video tutorial titled:

“6 Criteria Your USP Must Incorporate If You Want a Super Profitable Sales Team Business.”

Watch this free report now to better answer the question from prospects, “Why should I list my house with you over any other agent or selling it myself”.


What is YOUR USP?!? | Rudy Lira Kusuma, Your Home Sold Guaranteed


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– Time to Enjoy Your Success!

Zdenek Tronicek
DRE 02062603
Your Home Sold Guaranteed Realty
website for agents is www.AgentsFreedom.com

Your Home Sold Guaranteed Realty
Zdenek Tronicek
22342 Avenida Empresa
Rancho Santa Margarita, CA 92688
DRE# 02062603

Based on information from California Regional Multiple Listing Service, Inc. as of May 25, 2024. This information is for your personal, non-commercial use and may not be used for any purpose other than to identify prospective properties you may be interested in purchasing. Display of MLS data is usually deemed reliable but is NOT guaranteed accurate by the MLS. Buyers are responsible for verifying the accuracy of all information and should investigate the data themselves or retain appropriate professionals. Information from sources other than the Listing Agent may have been included in the MLS data. Unless otherwise specified in writing, Broker/Agent has not and will not verify any information obtained from other sources. The Broker/Agent providing the information contained herein may or may not have been the Listing and/or Selling Agent.
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